Riding On Insulin empowers, activates and connects the global diabetes community through shared experience and action sports. In addition to establishing a comfortable environment, we strive to help families explore new passions, challenge Type 1 Diabetes, and celebrate each other’s successes.
Riding On Insulin founder, Sean Busby, is a professional backcountry snowboarder with type 1 diabetes who travels the world exploring remote corners of the globe on snowboarding expeditions.
In 2004, while training for the 2010 Olympics, Sean endured a complicated diagnosis of type 1 diabetes. Considering leaving snowboarding all together, Sean was inspired by reading stories he found through JDRF’s Children’s Congress. It was the stories of 5- 7- and 13-year-olds that inspired him to keep living his dreams despite living with diabetes. He founded Riding On Insulin—which is now a nonprofit organization—to honor all the kids who inspired him to keep living. Today, Sean’s wife Mollie runs Riding On Insulin and Sean makes appearances at the organization’s global action sports programs (including ski/snowboard camps) for kids, teens and adults living with T1D, while managing his personal backcountry snowboarding career. In February 2014, Sean became the first person with T1D to backcountry snowboard all seven continents. His expeditions include trips to Morocco, Antarctica (twice!), Patagonia, Iceland, Norway, Japan, Kyrgyzstan, Alaska, Tasmania, and more. Sean graduated from the University of Utah with a degree in Health Promotion and Education, with an emphasis on diabetes.
Sean and his wife, Mollie live just outside Whitefish, Montana in a yurt with their two dogs, Daisy and Glacier.
Ski & snowboard and mountain bike camps for kids and teens with T1D are the core of what we do!
Founded by pro snowboarder and T1D Sean Busby in 2004, Riding On Insulin was born out of Sean's desire to give back to kids who inspired him to keep snowboarding after a complicated diagnosis. After being diagnosed at the age of 19, he read stories of kids and teens living with T1D through the JDRF Children's Congress event online. He figured if they could do it (and know life no different), then surely so could he. He wanted to give back to those kids for inspiring him, and thus: Riding On Insulin was born!
Before marrying Sean Busby, Mollie Busby had no previous experience with type 1 diabetes. She graduated from the University of Wisconsin-Madison with degrees in Journalism and Retail, and was working as the Style/Associate editor for BRAVA Magazine in Madison, Wisconsin for nearly three years out of college. A series of life-changing events brought Mollie and Sean together in February 2010, and after five months (and a crash course in T1D), Mollie moved out west to be closer to Sean. The pair was married in September, 2011 and Mollie has been spearheading Riding On Insulin since December of 2010. When not immersing herself in all things T1D and skiing, Mollie (and Sean) document life on their website, The Busby Hive. They have been featured on House Hunters Off Grid (HGTV) as well as Building Off Grid (DIY Network).
Michelle has been a strong advocate in the “d” world since her son, Jesse, was diagnosed with type 1 diabetes in 2000 at the age of 3. After the sudden loss of her son at the age of 13, on 2/3/2010 she continues to advocate, educate, and push the envelope in her son’s name. Michelle is the founder and executive producer of the documentary The Science of Inspiration: Diabetes and Athletes – otherwise known as “Triabetes” — about 12 athletes with diabetes completing an Ironman triathlon. Her diabetes credits include working as a moderator on the JDRF Online Diabetes Support Team, as an executive director for two diabetes organizations, as the executive director of the org that created Riding on Insulin with Sean Busby, and she participates each year in the JDRF Ride to Cure Diabetes. She is a frequent writer for dLife and Beyond Type 1 and is a keynote speaker at many events and opportunities throughout the US. In addition to spending a lot of time on her road bike Michelle is a 2 time IRONMAN finisher (in fact she raced with the ROI Endurance Team at IRONMAN Wisconsin 2015). In her spare time she also works with other families across the world who have lost their children to type 1 diabetes. Michelle resides in Madison, Wisconsin with her children Samantha and Joey, her partner, Jeff, and his two children Alex and Claudia.
Dustin joined Riding On Insulin in January 2016 as Program Coordinator. After being diagnosed with type 1 diabetes in July 2012, Dustin volunteered for ROI the following
year in Whitefish, MT and became involved in other diabetes events, including rides and summer camps for kids with T1D.
After graduating with a degree in Journalism from the University of Montana in 2014, Dustin began working full-time as a Multimedia Journalist at the NBC affiliate in Billings, Montana. Two years later, when the chance to work full-time for ROI presented itself, Dustin jumped at the opportunity and moved to ROI's headquarters in Whitefish, MT with his wife, Elle, and dog, Finley. In his spare time, Dustin enjoys traveling, snowboarding, playing racquetball, rooting on the Packers and Cavs and watching comic book movies.
Julie De Vos
International Program Director & Leadership Coordinator
Photo and bio coming soon!
BOARD OF DIRECTORS
Although now a stay-at-home mom, Joanne Reierson worked in New York, Singapore and Los Angeles in the field of executive compensation, helping companies and boards ofdirectors set appropriate pay packages for senior management. She attended Dartmouth College, majoring in Economics and Math. She also has an MBA from the University of Southern California focusing on Human Resources and Finance. Joanne has been a competitive swimmer nearly her whole life, was a four-year letter winner at Dartmouth and has since won three Masters national championships.
Joanne’s son Nils was diagnosed with type 1 diabetes in June 2010. Since his diagnosis, Joanne and her husband Lars have become passionate about increasing awareness and fundraising for type 1 diabetes. They have helped set up research scholarships at the Harold Schnitzer Diabetes Health Center at OHSU and the Harvard Stem Cell Institute, in addition to fundraising for the JDRF and Camp Conrad-Chinnock. Joanne hopes that her business and fundraising experience will help Riding on Insulin reach more children and families affected by type 1 diabetes.
Besides swimming, Joanne enjoys skiing and snowboarding. She lives in Los Angeles, CA with her husband Lars and sons Nils and Reese.
For the past 18 years, Francis Shafer has led the finance function for both for-profit and non-profit enterprises.
At the Society of Chemical Manufacturers and Affiliates (SOCMA), a trade organization based in DC dedicated to supporting the batch, custom and specialty chemical industry, Francis oversees the Finance and Information Technology departments and is responsible for providing short-term and long-term financial strategy for the organization.
Prior to SOCMA, Francis served as the Chief Financial Officer for the Association for Financial Professionals (AFP), a network supporting the finance and treasury profession. Preceding AFP, Francis spent over six years serving as the Chief Financial Officer for the World Presidents’ Organization, a non-profit global networking organization of CEOs and business leaders. In addition to working in the non-profit industry, Francis has led the finance departments for entrepreneurial companies in the technology and government contracting industry.
As a Board member and Treasurer for Riding on Insulin, Francis uses his extensive experience in financial leadership and strategic financial planning to help further the mission of the organization. Francis attended George Mason University where he earned his Bachelor of Science in Accounting. He is also a Certified Public Accountant (CPA) and Certified Information Technology Professional (CITP).
In July of 2009, Francis daughter, Kendall was diagnosed with Type 1 Diabetes at age 6. As is the case with many families who have had a family member diagnosed with Type 1 diabetes, life suddenly took a different turn. Since then his passion has been dedicated to raising awareness and supporting organizations that improve the lives of Type 1 diabetics.
Away from work, Francis other passion is snowboarding. He enjoys any opportunity to travel out west on snowboarding trips with family and friends. He also enjoys mountain biking and running marathons. He resides in Alexandria, Virginia with his wife, Courtney and daughter, Kendall.
Kevin Hoffman is from California and was diagnosed with type 1 diabetes at the age of 13. His endocrinologist encouraged him to continue pursuing his competitive swimming career atthe time, which he did. Despite the setbacks that diabetes can dish out, Kevin never gave up on his goals and learned to manage his disease despite a rigorous training schedule at an early age.
In college, Kevin swam competitively at the University of California Santa Barbara and graduated as a 4-year varsity letterman and a member of four consecutive Big West Championship teams. Post-college, he founded a company called Hoffman Technologies, Inc., focusing on information technology services and hardware sales to government entities. It has since evolved into a wide variety of product sales and services to both government and commercial customers.
Today, Kevin and his wife reside in Sacramento with their daughter. He is a devoted husband and father, and enjoys snowboarding, surfing, and mountain biking. His biggest passion of the three is appropriately, snowboarding, which has taken him on trips around the world. Kevin hits the slopes upwards of 30 times a year and has extensive experience in backcountry splitboarding and big mountain riding.
In 2011, Kevin attended a Riding On Insulin camp on Mt. Hood, Oregon, and it was clear he would be a great fit and a crucial asset to the organization’s Board of Directors.
Kevin says, “Diabetes for me is a challenge but not a hindrance. It has never held me back from my goals and in many ways has shaped who I am today. I have learned many things from being a diabetic including communication skills and perseverance. Don’t let diabetes keep you down. When it knocks you down get back up. You can do anything you want, even with diabetes. All you need to do is go for it!”
Dr. Kevin Kaiserman
Kevin B. Kaiserman, MD, currently works with children and adolescents with type 1 diabetes mellitus in private practice in the Los Angeles area. Prior to entering private practice, Dr. Kaiserman was Clinical Associate Professor of Pediatrics and Medical Directorof the Clinical Diabetes Program at Children’s Hospital of Los Angeles and the University of Southern California Keck School of Medicine. Dr. Kaiserman earned his medical degree from Eastern Virginia Medical School in Norfolk. He completed his internship and residency in the Department of Pediatrics and his fellowship in the Division of Pediatric Endocrinology at the University of California, Los Angeles.
Dr. Kaiserman is a member of the American Diabetes Association and the Pediatric Endocrine Society. He is on the Los Angeles board of directors of the American Diabetes Association and Juvenile Diabetes Research Foundation, as well as serving on the board of the Diabetes Education and Camping Association and Riding On Insulin. Dr. Kaiserman is active at his local diabetes camp, Camp Conrad-Chinnock, where he serves as the camp medical director and as a member of the board.
Dr. Kaiserman is a consultant, clinical researcher, and speaker for Medtronic Diabetes and a speaker and consultant for Lilly.
Joe Madden is a devoted husband and father of three children. Joe first met Sean and Mollie Busby back in October of 2011 when he and his wife, Wendy, played host to a fundraising gala benefittinga local diabetes charity, The Diabetic Youth Foundation, based in Concord, California. The gala focused on recognizing inspirational Type-1 athletes to which Wendy and Joe proudly presented the distinguished award to Sean that evening. Pro athletes are people Joe has much familiarity with as he has grown up around them his entire life with his father being NFL Hall of Fame Coach, John Madden.
Joe was first introduced to Type-1 in 2007 when his oldest son, Sam, was diagnosed at age 5 with the disease. Since Sam’s diagnosis, Joe, as President of Goal Line Productions in Pleasanton California, has leveraged his company’s efforts toward producing educational and motivational videos for the diabetes community that helped raise funds for JDRF and the Diabetic Youth Foundation. Today, six years after Sam’s diagnosis, Joe founded a new company, Vmersion Health, that designs, develops and publishes free peer-to-peer social media software for the specific purpose of improving the lives of those living with diabetes (www.gluco-share.org) as well as other chronic diseases. Joe’s company provides this software, its accompanied rewards program and the administration costs free-of-charge to diabetes non-profits. Riding On Insulin is a charter beneficiary to the Gluco-Share white-label program.
Joe’s vision for helping his son as well as all people living with diabetes is parallel to ROI’s vision of “instilling resilience in facing chronic diseases” through its members’ shared experiences of its action sport-based programs.
“I want to create a social media platform where people living with diabetes can strive toward independence by meeting their own goals and get rewarded for it while still having a support network that reassures and lets them know they are not alone. Riding On Insulin’s sports-based programs do exactly the same thing, except instead of software interaction they do the “tried and trued” method of mixing it up on the “sports field” (or ski slopes for that matter).
Mark Macheca lives in South Bend Indiana with his wife, Lisa and four sons, Benjamin, Joseph, Andrew and Matthew. Andrew was diagnosed with T1D on March 14, 2004 at 9 months of age.Mark was introduced to Riding on Insulin through his good friend Michelle Alswager and has attended the Wisconsin Camp with his boys. Additionally, Mark is a member of the ROI Hope on 2 Wheels team and has ridden over a dozen JDRF Rides to Cure Diabetes. Along with cycling Mark enjoys fly fishing for steelhead in the rivers of Northern Michigan.
“I believe in the mission of ROI, and the message that Sean and Mollie bring to children with T1D. It is critical that until we find a cure for this devastating disease, that these kids know that the only limits that they have are the ones that they place on themselves.”
Mark is a graduate of The University of Notre Dame, and owns several small businesses. Mark brings that business experience along with board experience in the not for profit and corporate arena to help bring Riding on Insulin to the many children and parents that need it.
On Dan Hayward’s 40th birthday, he expects to be taking on his third Ironman Triathlon. Given his interests, it’s not surprising to learn that chasing tornadoes in the Great Plains is also on his bucket list. Hayward’s excitement for life keeps him forward-thinking. He’d like to see the future to help find a cure for type 1 diabetes — he’s passionate about finding a cure and channels his energy into the JDRF Ride to Cure program to defeat diabetes. As board president of the Central PA JDRF, he contributed to raising over $1.3 million in funds and considers this one of his biggest successes.
Hayward’s earlier childhood aspirations included being a pilot, fueled by the movie Top Gun. Today he finds success as an advisor and co-leader of the Issue Advocacy Division at Novak Strategic Advisors. He recommends others take care of mind, body and soul to achieve their fullest potential.
Photo and bio coming soon!